Product Information
Brand: CIBA VISION
Application: Point Collection
Use Case: Dealer Point Collection Campaign with Built-in Printed Serial Codes
Challenge
For virtual codes, point collection, or membership campaigns, extra cards, stickers, or campaign materials can increase production and management costs.
They may also separate campaign information from the product, reducing convenience and participation.
Solution
MingKuang can integrate virtual item codes, member points, redemption codes, or campaign information directly into product packaging or labels through label structure design and variable data printing.
This allows physical products to support interaction, point collection, and redemption.
Key Benefits
- Reduce extra campaign material costs
- Make participation easier
- Increase product interaction and brand loyalty
- Keep codes and points attached to the product
- Strengthen campaigns and membership management
